Bryce Sanders, president of Perceptive Business Solutions Inc., provides HNW client acquisition training for the financial services industry. Sanders writes that lawyers on television series and movies often have clients seeking them out, but in real life, attorneys are expected to bring clients into private practice.
Sanders advises that lawyers use the following tips to find new clients:
-Look to Asia, as attorneys in Asia often have expansive networks.
-Check with your own network, ask your friends if they have an attorney.
-If a lawyer is retiring, their clients would need a new lawyer. “You want to get into the position as their first choice,” Sanders writes.
-Ask business owners in your network if they have a personal relationship with their lawyer? Often, people have friendly relationships with their hired clients and doctors. You can position yourself to be a friend who would argue passionately for their case.
-If any firms are merging or closing, you could look to see if any clients would want to join your client list.
Are you interested in ways that lawyers can get client referrals? Read more in this law.com article.
